Intro:


A Swiss Army knife for brands looking to sharpen their image and execution. I lead work across design, content, email marketing, e-commerce, and apparel. Experienced in campaign strategy, team management, and creative tools, I take projects from concept to launch and keep them moving efficiently.



Capabilities:

Marketing Strategy
Campaign planning, budgeting, analytics, go to market strategies, KPI tracking.

Brand Development
Naming, positioning, identity systems, and brand voice development.

Graphic Design
Layout, typography, packaging, presentation design, and production ready assets.

Content + Creative Direction
Photo and video direction, copywriting, storyboarding, and asset creation.

Digital Marketing
Email (Klaviyo, Mailchimp), organic and paid social, paid search, SEO.

Web + E-Commerce
Shopify, Webflow, Squarespace, Framer, CSS styling, conversion optimization, UX.

Apparel Production
Screen printing, embroidery, product development, sourcing, and manufacturing coordination.

Operations + Team Leadership
Vendor management, production timelines, cross-functional collaboration, and reporting.


IWC Journal x OTTO Car Club

Co-produced and directed an IWC Journal shoot featuring Eli Kogan at OTTO. Managed creative direction, set design, and brand alignment. Oversaw coordination between OTTO, IWC, and the creative team.
view on iwc.com

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PHOTOGRAPHY BY AVERY BROWN

Augusta Pots x OTTO Car Club
Partnered with Augusta Pots to create a custom ceramic planter for OTTO members. Managed concept, production, and storytelling. Included locally sourced succulents and a QR code linking to behind-the-scenes content.
view on ottocarclub.com

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PHOTOGRAPHY BY AVERY BROWN

Bagels & Bullshit
Led marketing, merchandising, sponsorships, and vehicle curation for OTTO’s highest-grossing event to date. Drove record attendance and revenue through merch sales and sponsorships.
VIEW ON OTTOCARCLUB.COM

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PHOTOGRAPHY BY AVERY BROWN

VIDEO SHOT AND EDITED BY FROMWHEREVER CO.
Chris Harris – 15 Minutes with a McLaren F1
Managed production and post. Handled team coordination, set logistics, and edit flow. Worked directly with Chris Harris on feedback and final revisions.


VIDEO SHOT AND EDITED BY AVERY BROWN

Web Development
Web design and development across platforms like Shopify, Webflow, Squarespace, Cargo, and Framer. Built sites end-to-end with a focus on layout, flow, and brand consistency. Includes custom styling through CSS when needed.

Full-service e-commerce management through Shopify. Handled everything from site design and product uploads to inventory, shipping, customer service, and ongoing updates. Built to run smoothly, look clean, and convert.