Intro:
A Swiss Army knife for brands looking to sharpen their image and execution. I work across design, content, email marketing, e-commerce, and apparel, taking projects from concept to launch and keeping them moving.
Capabilities:
Marketing Strategy
Campaign planning, budgeting, analytics, go-to-market strategies, KPI tracking.
Brand Development
Naming, positioning, identity systems, and brand voice development.
Graphic Design
Layout, typography, packaging, presentation design, and production ready assets.
Content + Creative Direction
Photo and video direction, copywriting, storyboarding, and asset creation.
Digital Marketing
Email (Klaviyo, Mailchimp), organic and paid social, paid search, SEO.
Web + E-Commerce
Shopify, Webflow, Squarespace, Framer, CSS styling, conversion optimization, UX.
Apparel Production
Screen printing, embroidery, product development, sourcing, and manufacturing coordination.
Operations + Team Leadership
Vendor management, production timelines, cross-functional collaboration, and reporting.